Over the past month I’ve had the privilege of testing out GroupHigh’s blogger outreach platform. I have to say, this is up there with the best online marketing tools that I’ve ever used before, and to be fair, you do pay a premium for it (around $7,500 per annum).
The tool has a number of key features:
- An integrated database of over 15,000,000 active blogs across the world, complete with soocial stats, contact information, domain statistics, category labels and more.
- Mention monitoring (similar to Mention.net or Fresh Web Explorer).
- Link prospecting tools.
- CRM functionality and the ability to send emails direct through GroupHigh’s interface.
- Engagement tracking and reporting.
It’s easy to compare GroupHigh to the likes of BuzzStream, Citation Labes, etc, but it really is a whole different solution. Whilst BuzzStream is much more cost-effective, GroupHigh offers an enormous built-in and ever-expanding PR database similar to the likes of Gorkana. That’s why I don’t really think it’s fair to compare either tool to one-another.
Anyway, check out the video below and let me know what you think in the comments below…